Overview
In the digital age, a movement is only as strong as its online presence. The Social Media & Digital Campaign Intern acts as the digital voice of Planet Run. You will be responsible for translating the sweat, energy, and impact of the field into compelling digital narratives that drive engagement, registration, and brand loyalty across the globe.
Key Responsibilities
Develop a monthly content calendar that balances event promotion, educational content, and community highlights.
Design and post daily content (Stories, Reels, Carousels) on Instagram, Facebook, LinkedIn, and Twitter.
actively reply to comments and DMs, fostering a sense of community online.
Run targeted digital campaigns (e.g., "Show Your Green Habit") to keep the audience engaged between events.
Track key metrics (Reach, Engagement Rate, Click-throughs) and adjust the strategy to maximize growth.
Skills & Qualifications
Expert knowledge of social media algorithms, trends, and tools.
Ability to come up with viral ideas and engaging captions.
Marketing, Mass Communication, Digital Media, or Design students.
Proficiency in Canva, InShot, CapCut, or Meta Business Suite.
Learning Opportunities
Hands-on experience in managing a brand's digital identity.
Skills in digital marketing, analytics, and community management.
Building a portfolio of successful social media campaigns.
Perks & Takeaways
Internship Certificate (Impact-based).
Letter of Recommendation (for high performers).
Real-world exposure to CSR & ESG frameworks.
Leadership experience in a nationwide movement.
Pathway to Fellowship or Coordinator roles.
Duration
1-2 Months